Last chance to launch before Black Friday

Launch your Etsy Success into a Thriving, Independent Business

Use your current success on Etsy to catapult onto your own website, get free from platform dependence, deepen customer loyalty, and grow the business your way.

+100% Revenue

1 Week Launch

+20% Conversion

Shop owner,

You saw a need, seized the niche, and built a thriving business on Etsy.

But success comes new challenges. Competitors shooting up, algorithm changes, changing fees—it all feels unpredictable. You're at the whim of the platform and nervous about having all your eggs in one basket.

Etsy is an amazing place to start, but your own site is the best place to grow. It's the house you own, instead of rent. Your traffic, your customers, your profits. A canvas to launch new product ideas, develop diehard fans, and grow your way.

But building momentum can be tough and it's easy to leave money on the table with subpar funnel. That's where Wand comes in. Ecommerce expertise, constant work, and a partnership to help you win.

You've got the rabbit. I brought the hat. Let's make magic.

Connor @ Wand

the problem?

First Etsy helps, then it hinders

Platform dependence

Big fees and forced costs

Increasing competition

Limited customer connection

INSTABILITY

Total reliance on Etsy means it controls your business

Every policy change, every algorithm update, every new competitor can impact your bottom line. You're at the mercy of a platform you don't control.

Unexpected policy changes can disrupt your entire business model

Algorithm updates can tank your visibility overnight

Your hard-earned customer base belongs to Etsy, not you

*numbers for a business with $120k/revenue and 150 products

FEES

Fees & mandates are eating your profits

As your business grows, so does the chunk of your revenue that goes to Etsy. What seems manageable at first can become a significant drain on your profits. Especially compared to what you'd save with Shopify on the same sales.

10% worth of fees add up quickly as you scale

Advertising costs can cut deep into your margins

Mandatatory off-site ad might not be the best use of your marketing dollars

*numbers for a business with $120k/revenue and 150 products

Competitors

Competitors, copycats, and price racing to the bottom

As your niche grows, so does the competition. Designs get copied and discounted. Your forced to drop prices to stay competitve. Meanwhile, visitors don't see your brand, they see comprable products and ever-bigger bundles. Staying ahead requires constant vigilance and innovation.

New sellers enter the market every day, often undercutting on price

Copycats can replicate your products, eroding your unique value

Limited customization options make it hard to differentiate your brand

The Solution?

Build a world-class funnel that reliably turns traffic into customers

Full control over your business

Unlimited growth potential

Deeper customer opportunities

Higher profit margins

Customer centric

Data driven

Incremental improvements

Product led

Example tactics

Full stack services targeted to your needs

Grow Traffic

SEO Content

Paid Advertising

Affiliate Program

Referral Program

Increase Conversion

Optimized Design

Professional Branding

Product Reviews

Advanced Variants

Live Customization

Popup + Lead magnet

Abandoned Cart Emails

Welcome Emails

Larger Orders

Dynamic cart Incentives

Product Bundling

D.I.Y Bundle

Upsell & Cross Sell

Bulk Discounts

Done for You Customization

Higher LTV

Paid Membership

Seasonal Marketing

Automated Emails

Continual A/B testing

Analytics & reporting

speed to impact

Kickstart growth with foundational strategy & site upgrades

There are so many things we can do, it can be overwhelming. That's why we start with a clear progression designed for quick impact then steady growth

DISCOVERY & AUDIT

Create a ecommerce roadmap from insights

We start by diving deep into your business, identifying opportunities for growth and optimization. Once we're dialed into your goals and customers, we conduct a through audit of the website with commentary on UI/UX, copy, functionality, and more.

Discovery Call
Business brief
Customer persona
Customer journey map
Brand strategy
Product strategy
Design audit
Copy audit
Funnel audit
Full site report
Video walkthrough
ESSENTIAL ECOMMERCE DESIGN & DEVELOPMENT

Launch a world-class site in weeks

We meld your business goals and brand with ecommerce brand practices to create a beautiful, conversion-focused site. All core ecommerce functionality, core pages, historic Etsy data, and more

Homepage hero redesign
Reviews setup & sync
Home page optimization
Collections page optimization
Product page optimization
Cart optimization
Checkout optimization
Dynamic cart incentives
Announcement bar
Mobile optimization
how it works

Strong launch and consistent improvements, on autopilot

All projects have two main phases: LAUNCH & GROW. Launch is the initial sprint to understand your business, identify immediate upgrades, and implement the changes. Once the site is in a good place, we transition to GROW. There, we improve site performance on a monthly basis with an all-encompassing retainer or specific deliverables like A/B testing, SEO, or Site Maintenance.

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1
2
3
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01
2 Weeks

Kickoff + Strategy Docs

Start with a one hour Discovery call to dive into your current business and ideal future. From there, we draft core strategy documentation to guide all decisions going forward: Brand Brief, User Persona, Journey Map, and Funnel Outline.

02
2 weeks

Essential Ecommerce: Design

Once you've approved the strategy docs, we'll move through a full design process to ensure a brand-forward, user friendly, and conversion-focused design. Moodboards, sitemap, wireframes, hi-fidelity—each step builds on the previous in a steady, sequential process. We don't move on until you're happy.

03
2 weeks

Essential Ecommerce: Development

Once the design is approved, we move into Shopify for development. If you're coming from a different platform, we begin by syncing all historic data like reviews, products, and customers. From there, we build out all pages, flows, and functionality. After several rounds of testing, the core site is ready to launch.

04
1 Week per Power Up

Power Up Implementation

Once the core site has been built, we look at what additional functionality you want and that would most empower your business. Robust welcome email flow, better lead magnet, affiliate network, etc. We design, develop, and launch week-over-week to continually powerup your site.

monthly services

Ongoing Growth & Acceleration

Once we've upgraded the whole site, keep us on as your personal growth team to maintain everything and improve every step of your funnel.

Growth Retainer. Continuous optimization and support

A/B Testing. Refine your site based on real user data

SEO Content. Improve your organic traffic

Analytics, Maintenance, Updates, and More

+97%

Home Conversion

Pricing

Clear plans for fast action

No more scope creep, confusion, or surprises. Once we understand your business needs, we give fixed scope, turkey packages designed to give you everything you need and nothing you don't.

Claim free discovery call

Essentials

Get a beautiful, conversion-focused facelift for your site that incoporates all suggestions from the audit and more
3990
3,751
Save 6%

Everything in Starter

80/20 Wins Implementation

High-Impact Refresh

Conversion Rate Optimization

Mobile Optimization

Copyediting

Site Speed Check

4 Week Turnaround

Trusted by a few of our favorites

Case Study

+100% Revenue

We helped Minter & Richter grow their monthly revenue in 18 months over 100% using tactics impossible on Etsy.

Price testing
Upselling & cross-sellning
Design testing
Abandoned cart emails
Google advertising
Retargeting
Pinterest advertising
Welcome emails
Copy testing
Loyalty program
Speed optimization
Abandoned cart emails
FAQs

Common questions

How can I increase my Shopify sales without cannibalizing my Etsy revenue?

We'll develop a strategic plan to gradually shift focus to your Shopify store while maintaining your Etsy presence. This includes creating exclusive offerings for your Shopify site, implementing a customer migration strategy, and optimizing both channels to complement each other rather than compete

How long will it take to see results after moving from Etsy to my own site?

While every business is unique, most of our clients see improvements within the first 30-60 days. However, building a strong, independent e-commerce presence is a long-term strategy. We typically see significant growth 3-6 months after launch, with January (your peak season) being a potential breakout month

How can we improve my site's SEO to compete with Etsy's strong domain authority?

Our SEO strategy would focus on long-tail keywords and creating valuable content that positions you as an authority in the travel agent template space. We'll also implement technical SEO improvements and build a backlinking strategy to boost your site's authority over time.

I'm concerned about the time investment needed to grow my Shopify site. How much of my involvement will be required?

We understand you're juggling multiple platforms. Our goal is to minimize your time investment while maximizing results. We'll handle the heavy lifting of site optimization and growth strategies, requiring only necessary input from you for key decisions and approvals.

How much will I save on fees compared to Etsy

The savings can be substantial. While Shopify has its own fees, they're generally lower than Etsy's, especially as you scale. For a business doing $120k in annual sales, you could save thousands in fees. We'll provide a detailed breakdown during our audit phase

Ready to build?

Email Connor which plan you want, or which pieces you're interested in, and it's off to the races